AI-Powered
Content
Production Engine
Launch broadcast-quality commercials, AI digital clones, IPs and UGC-style content in days—without traditional production costs. Get 10x more output without 10x the budget.
Trusted By Forward-Thinking Brands
Your Content Needs Are Scaling. Your Production Can't.
Your brand needs content across Instagram, YouTube, LinkedIn, and ads—but traditional production is slow and expensive.
Time-consuming
Production cycles that delay campaigns. Every campaign means new shoots, coordination, and weeks of waiting.
Unsustainable Costs
High fees for studios, talent, and locations that make scaling impossible for modern content demands.
Inconsistent Output
Managing multiple vendors leads to fragmented visual identities and varying quality standards.
AI-Native Production Built for Speed, Scale, and Consistency.
NextEdge Studio is an AI-powered content production studio for brands that need more content, faster.
10x Faster Production
Create broadcast-ready content in 3–7 days instead of 4–8 weeks.
Scalable Workflows
Produce across formats and platforms without restarting production.
Consistent Brand Quality
AI-driven systems keep your visual identity consistent across every asset.
Premium AI Production Services
Click cards to view portfolio
TVC / Commercials
Broadcast-quality commercials powered by AI workflows.
Digital Clones
Photorealistic digital humans for unlimited content.
Content IPs / Films
Long-form storytelling & entertainment IPs.
AI UGC / Influencer
Brand-owned AI influencers and avatars.
Product Visuals
Stunning packshots without physical studios.
Cinematic Animation
High-end 3D & 2D animation for storytelling.
TVC / Commercials
Broadcast-quality commercials powered by AI workflows.
Digital Clones
Photorealistic digital humans for unlimited content.
Content IPs / Films
Long-form storytelling & entertainment IPs.
AI UGC / Influencer
Brand-owned AI influencers and avatars.
Product Visuals
Stunning packshots without physical studios.
Cinematic Animation
High-end 3D & 2D animation for storytelling.
TVC / Commercials
Broadcast-quality commercials powered by AI workflows.
Digital Clones
Photorealistic digital humans for unlimited content.
Content IPs / Films
Long-form storytelling & entertainment IPs.
AI UGC / Influencer
Brand-owned AI influencers and avatars.
Product Visuals
Stunning packshots without physical studios.
Cinematic Animation
High-end 3D & 2D animation for storytelling.
TVC / Commercials
Broadcast-quality commercials powered by AI workflows.
Digital Clones
Photorealistic digital humans for unlimited content.
Content IPs / Films
Long-form storytelling & entertainment IPs.
AI UGC / Influencer
Brand-owned AI influencers and avatars.
Product Visuals
Stunning packshots without physical studios.
Cinematic Animation
High-end 3D & 2D animation for storytelling.
TVC / Commercials
Broadcast-quality commercials powered by AI workflows.
Digital Clones
Photorealistic digital humans for unlimited content.
Content IPs / Films
Long-form storytelling & entertainment IPs.
AI UGC / Influencer
Brand-owned AI influencers and avatars.
Product Visuals
Stunning packshots without physical studios.
Cinematic Animation
High-end 3D & 2D animation for storytelling.
TVC / Commercials
Broadcast-quality commercials powered by AI workflows.
Digital Clones
Photorealistic digital humans for unlimited content.
Content IPs / Films
Long-form storytelling & entertainment IPs.
AI UGC / Influencer
Brand-owned AI influencers and avatars.
Product Visuals
Stunning packshots without physical studios.
Cinematic Animation
High-end 3D & 2D animation for storytelling.
TVC / Commercials
Broadcast-quality commercials powered by AI workflows.
Digital Clones
Photorealistic digital humans for unlimited content.
Content IPs / Films
Long-form storytelling & entertainment IPs.
AI UGC / Influencer
Brand-owned AI influencers and avatars.
Product Visuals
Stunning packshots without physical studios.
Cinematic Animation
High-end 3D & 2D animation for storytelling.
TVC / Commercials
Broadcast-quality commercials powered by AI workflows.
Digital Clones
Photorealistic digital humans for unlimited content.
Content IPs / Films
Long-form storytelling & entertainment IPs.
AI UGC / Influencer
Brand-owned AI influencers and avatars.
Product Visuals
Stunning packshots without physical studios.
Cinematic Animation
High-end 3D & 2D animation for storytelling.
TVC / Commercials
Broadcast-quality commercials powered by AI workflows.
Digital Clones
Photorealistic digital humans for unlimited content.
Content IPs / Films
Long-form storytelling & entertainment IPs.
AI UGC / Influencer
Brand-owned AI influencers and avatars.
Product Visuals
Stunning packshots without physical studios.
Cinematic Animation
High-end 3D & 2D animation for storytelling.
The D⁴ Framework: Chaos to System
A system-driven methodology that turns fragmented production into predictable, scalable output.
DEFINE
We align on your objectives, audience, platforms, and competitors, then architect a content system designed to hit your goals.
DESIGN
We design scalable concepts, visual systems, and brand-aligned aesthetics that work across campaigns—not just a single video.
DEVELOP
We produce your content using AI-native workflows that combine creative craft with technical efficiency for broadcast-quality output.
DISTRIBUTE
We adapt and optimize assets for each platform's specs and audience behavior to maximize performance.
Why Forward-Thinking
Brands Partner With Us
We're not just a vendor. We're your AI-powered content engine.
AI-First Foundation
Built around AI-native workflows from day one, not retrofitted methods.
Efficient Scalability
Content systems designed to grow effortlessly with your campaign needs.
Broadcast Quality
Premium visuals for TV, digital, and social that rival traditional studios.
Rapid Turnaround
Most projects delivered in 3–7 days. Speed without sacrificing quality.
Strategy + Systems
We combine storytelling and brand strategy with operational efficiency.
Partnership Model
We become your dedicated content engine, not just a one-off vendor.
A New Operating
Model for Content.
Abhishek Pandey
Founder, Next Edge Studio
Leadership
Next Edge Studio was founded by Abhishek Pandey , a media professional with over 13 years of experience and 500+ brand collaborations spanning Viacom18, The Viral Fever (TVF), Times Network, and Zee Entertainment.
After years inside traditional production ecosystems, Abhishek built AI-native workflows—including a digital fashion clone that helped brands produce large-scale content without physical shoots.
Next Edge Studio brings that same edge to modern brands: faster production, consistent quality, and scalable systems—free from the bottlenecks of legacy production.
We operate at the intersection of storytelling, technology, and systems—helping brands move from one-off campaigns to repeatable content infrastructure.
"Simply put: content production shouldn’t slow growth—it should accelerate it. This isn’t automation for efficiency. It’s a smarter way to create."
Frequently Asked Questions
NextEdge Studio specialises in high-end AI-powered video production, including TVCs and commercials, digital clones, branded content IPs and films, AI-driven UGC and avatars, product visuals, and advanced animation-led storytelling.
AI is integrated across ideation, production, and post-production to enable faster execution, scalable content creation, and cinematic quality while maintaining creative control and brand consistency.
Yes. Every project is fully customised to match the brand’s tone, visual language, audience, and platform requirements. Nothing is template-driven.
We work with both. From early-stage startups to global brands, our approach scales based on business goals, budgets, and distribution needs.
You can get started by filling out the contact form on the website. Our team will review your requirements and reach out to discuss timelines, scope, and next steps.